Expansion MRR: All You Need To Know

Discover what expansion MRR is, why you should track it, how to calculate it, and benchmarks. Also, learn how to improve and get the most out of it.

The 2024 PQL (Product Qualified Lead) Guide

Learn everything about PQLs, why they matter, how to measure them, and how to boost them.

Why Activation Rate Matters: How to Calculate and Optimize It

Learn everything about activation rate, why the metric matters, and 10 ways to improve it.

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