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[Roundup & Analysis] Content Marketing Metrics of 56 Successful Companies
Is your content marketing paying off? Sure, content doesn’t cost you like Facebook Ads or Google Adwords. But it’s not ...
Mastering the Rule of 40 + How to Apply it in SaaS
What’s rule #1 about running a SaaS business?You don’t talk about SaaS businesses. Wait.This isn’t Fight Club. However, when it ...
14 Must-Attend SaaS Events in London and Beyond in 2023
Looking for the best SaaS events in London?We’ve got them all covered! Explore our must-attend, upcoming events guide for London, ...
6 SaaS Activation Metrics (+ Key Strategies to Boost Them)
Looking to unlock the secrets of successful SaaS growth? Well, you need to “act” to activate that growth! Your SaaS ...
SaaS Funnel Metrics: What They Are + How to Track
Funnel metrics describe how well your SaaS business is doing at each stage of the sales funnel. But what exactly ...
6 SaaS Acquisition Metrics You Should Track + 4 Key Strategies To Improve Them
Curious about acquisition costs and what it means for your SaaS company? Well… The acquisition cost, aka CAC, is a ...
SaaS NPS Guide: Benchmarks + How to Measure
SaaS NPS Guide: Benchmarks + How to Measure Sure, your customers might like you.But do they like you enough? One ...
How to Calculate and Leverage ARPU to Drive SaaS Growth
How much value does your average customer bring in?That’s the cardinal question that your Average Revenue Per User (ARPU) answers. ...
CARR vs ARR: Key Differences + How to Improve
Cars or pirates: The true fight of the century.Hold on. Is the CARR vs ARR debate confusing you? Both these ...
How to Boost Your First Call Resolution Rate (+ Benchmarks)
In customer service, there’s nothing more important than achieving an excellent first call resolution or first contact resolution rate (FCR). ...